Trade Show Tip: Create An Experience

Trade show in Indianapolis, just weeks before the Indy 500 Race. 

Create  an experience for potential customers entering your booth so when they leave, they will look forward to hearing from you.

• Build the expectation before the trade show
• Create a theme in your booth
• Train booth staff on trade show objectives
• Follow through with all promises
• Initiate follow-up plan

If you are looking for a speaker at your association meeting, religious organization, or before your next trade show, call on Ruth Failer to assist vendors and exhibitors with preparation strategies to bring more attendees to their booth and your show.